Back to the Basics of Business by Timothy Caron

Hi everyone,

Newsletters are a great way to keep in touch with your customers, offer them special discounts and coupons, inform them of upcoming events (a wine store can tell their customers about an upcoming wine tasting event, for example), give them recipes, articles, advice, tips on making the most of your products/services, and much more. It’s a great place to slip in case studies, success stories, testimonials, and pitches for other products and services.

Here are some tips for running a successful newsletter:

Don’t make it a straight sales pitch. You want it to be something your customers look forward to receiving. Too much advertising can turn them off and equate it with junk mail. Include quality content on a variety of subjects, not all related to your business. Don’t be boring.

Keep it regular and consistent. Don’t send it three times in one month and then wait 2 months before sending it out again. Quarterly is fine, but monthly is much better.

If you have trouble coming up with regular content or don’t have the time to commit to a newsletter, there are services that will do it for you. You can also subscribe to a content service, where they give you royalty-free articles, artwork, and much more every month.

Proofread your newsletter. A spellchecker won’t flag “four” when it should have been “fore.” Tools like Microsoft Word also have grammar checkers. Check for factual accuracy and make sure dates, times, and places are all correct. Double-check coupon amounts and other numerical figures.

Once you develop a layout that works, try to keep it consistent from issue to issue.

Make it easy on the eyes to read. Avoid white type on black or colored backgrounds. Don’t use dark blue type on a light-blue background. Use serif fonts for the body text. Don’t make it look like too much work to read. Use white space liberally.

Have a plan before you launch your newsletter. You want to have specific goals about what you want it to do for you. Should it be written in first-person from the owner? Or third person, like most newspaper articles?

Do you want to have regular columns or features? Guest writers? Do your homework up front.

Always include your contact information, perhaps even on each page.

Feature your customers regularly. They like to see their names in print, and it’s always far better to let them sell you than for you to sell yourself.

Watch the videos below to see how you can get started today!..

Check it out Today

Regards,
Timothy

Hi everyone,

As you know, for all businesses, finding potential buyers is the determining factor as to whether or not that business will survive.

Businesses need potential buyers and qualified leads, that are looking for a certain product or service to fulfill their needs.

But how do they find them?.. Marketing and advertising of course!

However, many businesses simply do not have the time or resources to figure out how to market their products, yet alone run their own business.

To survive in any economy, a business will put a lot of it’s investments into marketing, because they need buyers; and many would prefer to hire someone to do their marketing.

..and that’s where you come in!

Lead Generation Pro is a new video series that helps you help offline businesses by proving them with qualified leads.

It doesn’t have to be as complicated as you think either.

Watch the videos below to see how you can get started today!..

Check it out today

Regards,
Timothy Caron

Did you try to watch “New Moon Movie”
-by Timothy Caron

Hey guy’s and gal’s,

In a recent email from PCTools.com their team of experts found a few malware websites that talk about ps users trying to watch the movie a “New Moon.”

What they found was that the opportunity was bogus. Here’s there take on the matter.

At PC Tools, we want all our users to be aware of the latest threats so they can take steps to protect themselves.

PC Tools’ Malware Research Center has discovered another online Twilight scam, promising viewers they can watch the “New Moon” movie for free. Here’s what really happens:

• Fans are baited with the text websites, chat rooms and blogs that read: “Watch New Moon Full Movie.” Concurrently, comment posts are filled with related keywords to attract more search engines.

• Search results for the movie then link users to stolen images from the movie itself, convincing the fan that the movie is only one click away.

• When they click on the “movie player” they are told to install a “streamviewer”.

• The streamviewer, however, installs malware on the user’s computer.

This is of course part of a larger trend, where cybercriminals use the popularity of current affairs, world events and even movie premieres to attract people who seek free or pirated content.

Our advice is to see films in the cinema. Sure the popcorn is over-priced, but it’s still cheaper than having your bank details taken from your PC and your account drained of funds.

Regards,
The PC Tools Team

---

Until next time, have a wonderful day.
As always, please let me know what you think, by posting your comments below. Don’t forget, I’m running a Free Offer for my services over here.

Hey Guy’s and Gal’s, would you like to know the Top 6 Super Affiliate Secrets?

I’ve just finished reading a report called “The Top 6 Super Affiliate Millionaire Secrets”.

It’s by Mark Ling and I’m not exaggerating by saying that it’s the kind of information that others would charge for.

I actually found myself furiously taking down notes from reading it (and I don’t find new information that is this good very often these days).

==> http://www.affilorama.com/premium?aff=tdcaron

This report is packed full of valuable information and if you’ve ever been stuck for information overload, mindset issues, keyword research problems, or are just plain interested in getting into Affiliate Marketing, then this is the report you should get your hands on immediately.

Also Mark included a fascinating 90 minute video of himself where he spoke to a live audience at a Las Vegas event.

You’ll see he is a really down to earth guy with a lot of great information to share with you about how he got to making in the high 7 figures a year as an affiliate.

==> http://www.affilorama.com/premium?aff=tdcaron

Enjoy!

Until next time, have a wonderful day
Tim

Vital Tips in Finding Your Passion
- by Tim Caron

Hey Guy’s & Gal’s, in our last article on “Finding your Passion Part 6” we spoke about the many top guru’s like Bill Jensen, Janet Quinn, Ph.D.,Charlotte D. Kasl and Nancy Anderson who found their passion’s and built very successful businesses.

Many of us can take a lifetime trying to find out what our passion truly is. Let’s discuss this a little further. Read the rest of this entry »